VOXPOP IN-STORE RADIO

Reach over 40 million supermarket shoppers across North America, both in the US and Mexico.

Our medium delivers true narrowcasting. Our theory is that effective messaging cannot be achieved without focused delivery. Music and messages are carefully selected for each store according to geographic, demographic and psychographic information for targeted results.

Voxpop’s flexibility allows you to apply layers to reach your intended customers with the perfect message. Such layers include:

Geo-targeting: send different content based on location such as state, city or even zip code.
Demo-filtering: select from various retailers to access a diverse array of demographic targets.
Day-parting: focus on any timeframe according to your needs.
Content customization: create several messages to communicate exactly what you want at a more local level.

With Voxpop your message reaches its intended audience when, where and how you decide, in its entirety.

Voxpop gives you the certainty that your spot will be heard in its entirety and that there is a full-circle support team guaranteeing a ready response.

Our award-winning in house production department can develop a concept to reach your goals or adapt the in-store audio spot to an integrated marketing campaign.

Eight years in the industry have proven tangible results for our clients and we continue to deliver promptly these benefits:

Producing a measurable sales lift
Creating strong brand awareness
Enhancing substantial coupon redemption
Driving effective call-to-action